Accelerate your

Business Growth.

I give you the technologies and strategies to improve operational efficiency, drive better user experience and become a trusted brand.

About Me

I’m the Founder and Managing Director of Credence Digital Marketing, a digital marketing agency specializing in web, mobile, software development & online marketing. Through the past eight years, I have been helping innovative startups, as well as Fortune-500 companies, innovate their marketing campaigns using the latest digital technologies.

I build products and brands

With deep interest in digital disruption, skill development and resource management, I help marketers, product owners and UX managers make more informed business decisions.

People say the nicest things

I am fortunate to have worked with many talented people who are leaders in their field.
When those same people say such wonderful things about me and my work, it is a humbling.


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Key Benefits of Building a Mobile App for E-Commerce Business

The global proliferation of smartphones across various demographics has created new marketing and revenue earning opportunities for businesses. And the e-commerce industry is no exception to the trend. This is because besides consuming more and more content from their handheld devices, people are also using them to make shopping a...


Six SEO Practices to Optimize Your Website in Post-COVID World

Since the outbreak of corona virus pandemic in 2020, businesses, large and small, have realized the significance of staying virtually connected to their customers. And an official website is the most critical asset that helps them serve buyers in a digital environment. However, the biggest challenge of maintaining a business...


CodeIgniter: How is it better than other PHP Frameworks for Web Applications

PHP or Hypertext Preprocessor is a well-known server-side scripting language. One of the reasons website builders and software developers prefer this language is the availability of multiple PHP frameworks that simplify the web development process. Some of them include CakePHP, Laravel, Symfony and CodeIgniter. More about CodeIgniter Initially released in...


Top 10 Reasons Why I recommend WordPress for Small Businesses

A website builder that initially became popular as a blogging portal, WordPress has evolved as a content management system (CMS) for businesses that need a handy tool to update and modify their web content. The product was released in May 2003 and its user-friendly architecture allowed multiple entities to contribute...


Facebook Groups are Not Enough: You Need a Website for Your Business

We are living in a world wherein industrial progress is being increasingly driven by digital transformation. By successfully applying digital technologies to their products, processes and assets, companies can improve their customer experience, empower their employees, boost revenues and capitalise upon new business opportunities. The First Step to Digitalizing a...


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